Burberry Her

Burberry Her EDP Review: A Fruity Floral Modern Classic

Francis Kurkdjian’s berry-laced signature for the modern woman

By James Whitmore, Fragrance News Reporter · · Updated

James covers releases, brand news, and industry shifts in fine fragrance. Former beauty desk editor; trained nose since 2014.

Burberry Her, launched in 2018, is a fruity floral fragrance that quickly became a modern classic. Created by master perfumer Francis Kurkdjian, this scent captures the spirit of London’s vibrant energy with a playful yet sophisticated blend of berries, florals, and warm woods. The Elixir concentration variant, while not officially listed in the provided data, is often considered a richer interpretation; however, this review focuses on the original EDP formulation as per verified facts.

The fragrance opens with a burst of juicy red berries—strawberry, raspberry, blackberry, and sour cherry—balanced by citrusy mandarin and lemon. At its heart, violet and jasmine add a soft, powdery floral touch, while the base of musk, vanilla, cashmeran, and patchouli provides a creamy, woody finish. With moderate longevity and a soft sillage, Burberry Her is designed for daytime wear and casual occasions, appealing to women who enjoy sweet, fruity scents with a modern edge.

This review delves into the accords, performance, seasonality, and overall value of Burberry Her, providing a comprehensive look at why this fragrance has garnered a loyal following and a 3.9-star rating on Fragrantica.

3.9 Overall
Longevity
3.0
Projection
3.0
Sillage
2.0
$65-$120 USD
🌸Spring☀️Summer🍂Fall❄️Winter

Accords

Fruity Sweet Woody Musky Powdery

Notes Pyramid

Top
strawberryraspberryblackberrysour cherryblack currantmandarin orangelemon
Heart
violetjasmine
Base
muskvanillacashmeranwoody notesamberoakmosspatchouli

Scent Journey

1
Opening 0-30 min

The first 0-30 minutes are a vibrant explosion of sweet, tart berries—strawberry, raspberry, blackberry, and sour cherry—with a zesty lift from mandarin and lemon. The fruitiness is immediate and juicy, almost candy-like.

2
Heart 1-2 hrs

After 1-2 hours, the heart emerges: violet and jasmine soften the initial sweetness, adding a powdery, floral nuance. The berries recede slightly, but the fruity accord remains prominent, now blended with a creamy undertone.

3
Drydown 4+ hrs

At 4+ hours, the base notes take over: musk, vanilla, cashmeran, and patchouli create a warm, woody, and slightly powdery finish. The sweetness persists but becomes more subdued, with a soft, skin-like trail.

Performance Dashboard

⏱️ Longevity 3.0/5

5-7 hours on skin, moderate for an EDP. Reapplication may be needed for all-day wear.

📢 Projection 3.0/5

Arm's length for the first hour, then settles into a personal scent bubble.

💨 Sillage 2.0/5

Soft trail; close to the skin after the first hour. Not a heavy projector.

When to Wear

🌸SpringBest
☀️SummerBest
🍂FallOK
❄️WinterOK
👕 casual💕 date night📌 daytime

Community Verdict

⭐ Overall
3.9
👃 Scent
4.0
⏱️ Longevity
3.5
💨 Sillage
3.0
💰 Value
4.0
💌 Compliment Factor 7.0/5

Often receives compliments, especially from those who enjoy sweet, berry-forward scents. The fruity opening is particularly appealing.

Pros & Cons

  • ✅ Sweet, juicy berry opening that is instantly appealing
  • ✅ Versatile for casual and daytime wear
  • ✅ Good longevity for a fruity floral (5-7 hours)
  • ✅ Affordable price point for a designer fragrance
  • ❌ Soft sillage may not satisfy those who want a strong trail
  • ❌ Can be too sweet for some noses
  • ❌ Not suitable for formal or professional settings
  • ❌ Similar to other popular berry scents (e.g., Baccarat Rouge 540)

Price & Value

$65-$120 USD
Mid-range pricing for a 100ml EDP from a luxury house. Comparable to other designer fruity florals.

“Good value for the quality and brand recognition, especially if purchased at discount retailers.”

📜 Reformulation History

No significant batch variations reported. Consistency is generally good across production runs.

Who It's For

✅ Ideal For

  • Women who love sweet, fruity florals
  • Young adults and teens
  • Casual everyday wear
  • Those who enjoy modern, playful scents

⚠️ Not Recommended For

  • Those who prefer fresh, green, or aquatic fragrances
  • Fans of heavy gourmands or dark orientals
  • People seeking strong projection or long-lasting sillage

The Family

Explore More

🔍 Similar Fragrances

Baccarat Rouge 540 Maison Francis Kurkdjian
Cloud Ariana Grande
Cheirosa 68 Sol de Janeiro

💡 Clone Alternatives

Cheirosa 68 Sol de Janeiro

❤️ You May Also Enjoy

🧪 Layering Ideas

🏆 Final Verdict

Burberry Her is a delightful fruity floral that excels in casual, daytime settings. Its berry-forward opening and soft, woody dry-down make it a crowd-pleaser, though those seeking strong projection may be disappointed. At its price point, it offers solid value for fans of sweet, modern scents.

More fragrances we love

Sponsored picks

Also worth your attention: watches

Sponsored picks
BurberryHerfruitysweetwoodymuskypowderyFrancis Kurkdjian2018womenspringsummercasualdate nightdaytime