perfume

Marc Jacobs Daisy Dream Forever: A Whispering Cloud of Enchantment

Dive into an ethereal dream where floral whispers meet juicy fruit, captured in an everlasting embrace.

By Isabella Romano · · Updated
Available on Amazon
Shop Now

Oh, my darlings, there are some fragrances that don't just adorn your skin; they transport you, swirling you into a realm of pure, unadulterated bliss. Marc Jacobs’ Daisy line has always held a special place in my heart, a testament to youthful exuberance and carefree spirit. But then came Daisy Dream, and shortly after, its more profound, more lasting sister, Daisy Dream Forever. This isn't just a scent; it's a memory waiting to be made, a whisper of a perfect afternoon caught in a bottle.

When Marc Jacobs first launched Daisy in 2007, it redefined modern femininity with its charming, innocent, yet utterly captivating aura. It spoke to a generation that cherished individuality and a playful spirit. Daisy Dream, arriving in 2014, evolved this narrative, introducing a lighter, more ethereal, almost aquatic dimension, like gazing at the sky through a field of wildflowers. Daisy Dream Forever, released in 2015, then solidified this dream, intensifying the original's delicate beauty into an Eau de Parfum, promising a longer, more profound journey through its whimsical landscape.

This fragrance positions itself as the more mature, more enduring sibling in the Daisy Dream family. While the original Daisy Dream was a fleeting, airy whisper, Forever is a sustained, vibrant hum. It's for those moments when you want the lightness of a dream to linger, to accompany you from sun-drenched mornings to twilight reveries. It speaks to the heart of the modern romantic, someone who finds beauty in the subtle, joy in the simple, and enchantment in the everyday.

Daisy Dream Forever has garnered a beautiful reputation in the fragrance community as a delightful, easy-to-love scent that manages to be both fresh and comforting. It’s often praised for its versatility and its ability to evoke a sense of serene happiness. It’s a fragrance that doesn’t shout for attention but rather draws you in with its gentle, persistent charm, leaving a trail of sweet, dreamy memories wherever it goes. It’s a testament to the idea that true beauty often lies in understated elegance and a touch of the fantastical.

The Nose Behind the Scent

Daisy Dream Forever was crafted under the creative vision that brought us the original Daisy Dream. The original Daisy Dream was a collaboration between the legendary Alberto Morillas, a master of fresh and aquatic compositions known for creations like Acqua di Gio and CK One, and Ann Gottlieb, a renowned fragrance consultant with a knack for creating commercially successful scents.

4.1 Overall
Longevity
4.0
Projection
3.5
Sillage
3.2
$70 - $110 for 50ml/100ml
🌸Spring☀️Summer🍂Fall❄️Winter

Accords

Fruity 30%
Floral 25%
Aquatic 20%
Musky 15%
Woody 10%

Notes Pyramid

Top
BlackberryGrapefruitPear
Heart
WisteriaJasmineLychee
Base
White WoodMuskCoconut Water

Scent Journey

1
Opening 0-30 min

From the very first spritz, Daisy Dream Forever opens like a burst of pure, unadulterated joy. You're immediately greeted by a juicy, vibrant symphony of blackberry, brightened by the zesty sparkle of grapefruit and a hint of crisp, sweet pear. It’s like biting into a perfectly ripe berry on a warm summer morning, a sensation that feels utterly fresh and delightfully invigorating, setting a wonderfully optimistic tone.

2
Heart 1-2 hrs

As the initial fruitiness settles, the heart notes unfurl, transforming the scent into a delicate, airy floral bouquet. Wisteria, with its soft, powdery, slightly sweet aroma, takes center stage, intertwined with the creamy, intoxicating allure of jasmine. A touch of exotic lychee adds a subtle, watery sweetness, preventing the florals from becoming too heavy. This phase is like wandering through a sun-dappled garden, where delicate blossoms dance on a gentle breeze.

3
Drydown 4+ hrs

The drydown is where Daisy Dream Forever truly lives up to its 'Forever' moniker, lingering on the skin like a cherished memory. It softens into a serene embrace of white woods, offering a clean, subtle anchor to the composition. The musk emerges, a soft, skin-like warmth that feels incredibly comforting and intimate, while the unexpected whisper of coconut water adds a creamy, almost tropical hint without ever feeling heavy or cloying. It's a gentle, ethereal finish that leaves you feeling wrapped in a delicate, dreamy aura.

Performance Dashboard

⏱️ Longevity 4.0/5

As an Eau de Parfum, Daisy Dream Forever truly lives up to its name, gracing your skin for a commendable 6-8 hours. It's a lovely persistence for a scent so light and airy, allowing you to carry its dreamlike quality throughout your day.

📢 Projection 3.5/5

This fragrance projects gracefully, creating a soft, inviting bubble around you for the first 2-3 hours. It’s not a room-filler, but rather a personal cloud of beauty that will be noticed by those in your immediate vicinity, drawing them closer with its gentle allure.

💨 Sillage 3.2/5

The sillage is delicate yet noticeable, leaving a subtle, ethereal trail that whispers rather than shouts. It’s the kind of scent that leaves a pleasant impression, a fleeting memory of sweetness and light, without ever being overwhelming.

When to Wear

🌸SpringBest
☀️SummerBest
🍂FallOK
❄️WinterAvoid
📌 Daytime casual outings📌 Brunches with friends📌 Picnics in the park📌 Office (light application)📌 Spring weddings📌 Romantic daytime dates📌 Everyday signature scent

Community Verdict

⭐ Overall
4.1
👃 Scent
4.3
⏱️ Longevity
3.9
💨 Sillage
3.7
💰 Value
3.8
💌 Compliment Factor 4.0/5

Daisy Dream Forever is a consistent compliment-getter, often described as 'lovely,' 'fresh,' and 'so pretty.' Its universally appealing and non-offensive nature makes it a safe bet for receiving positive feedback, especially in close-quarter settings.

Pros & Cons

  • ✅ Beautifully ethereal and airy scent profile, perfect for warm weather.
  • ✅ Excellent longevity for a fresh, fruity-floral, especially in its EDP concentration.
  • ✅ Versatile and suitable for a wide range of daytime occasions, from casual to semi-formal.
  • ✅ Charming and feminine, evoking a sense of youthful optimism and gentle elegance.
  • ✅ The bottle design is utterly delightful and a true collector's item.
  • ❌ Some may find its delicate nature too subtle, lacking a strong 'wow' factor.
  • ❌ While an EDP, it might still not satisfy those who prefer beast-mode projection.
  • ❌ The fruity-floral profile, while lovely, might be perceived as 'safe' or 'common' by some connoisseurs.
  • ❌ Can be a bit pricey for its subtle projection, though its longevity redeems it.

Price & Value

$70 - $110 for 50ml/100ml
Mid-range to Premium

“Considering its improved longevity and the sheer joy it brings, Daisy Dream Forever offers good value. It's a premium designer offering, and while not a budget buy, its quality and the beautiful experience it delivers make it a worthwhile investment for those who adore its dreamy character.”

Who It's For

✅ Ideal For

  • Young women (18-35) seeking a light, feminine, and ethereal signature scent.
  • Individuals with a playful, optimistic, and gentle personality.
  • Those who appreciate fresh, fruity-floral compositions that aren't overly sweet or heavy.
  • Anyone who loves the original Daisy Dream but desires more longevity and depth.

⚠️ Not Recommended For

  • Those who prefer bold, heavy, or intensely gourmand fragrances.
  • Individuals looking for a dramatic, statement-making evening scent.
  • Anyone sensitive to lighter, more delicate fruity-floral notes, as its subtlety might be lost on them.

The Family

Marc Jacobs Daisy Dream Marc Jacobs

The original EDT version, lighter and more fleeting.

Marc Jacobs Daisy Dream Kiss Marc Jacobs

A limited edition with a focus on pink grapefruit and blackcurrant.

Marc Jacobs Daisy Dream Twinkle Marc Jacobs

Another limited edition, adding notes of blackcurrant and whipped cream for a sweeter twist.

Explore More

🔍 Similar Fragrances

Dolce & Gabbana Light Blue Dolce & Gabbana

Shares a fresh, airy, and slightly fruity-woody vibe, though Light Blue is more citrus-dominant.

Versace Bright Crystal Versace

Another delicate, sparkling floral with a similar 'pretty' and approachable character.

Chanel Chance Eau Tendre Chanel

Offers a similar sophisticated yet youthful fruity-floral elegance, with a softer touch.

Giorgio Armani Acqua di Gioia Giorgio Armani

A fresh aquatic floral that evokes a similar sense of natural beauty and serenity.

💡 Clone Alternatives

Zara Applejuice Zara

Often cited for sharing a similar fresh, fruity-floral lightness, though not an exact dupe.

Maison Alhambra Yeah! Maison Alhambra

A budget option that aims for a similar bright, sweet, and airy floral profile.

Nautica My Voyage Nautica

Offers a comparable clean, watery floral sweetness at a significantly lower price point.

❤️ You May Also Enjoy

Burberry Her EDT Burberry

For those who enjoy delicate, airy fruitiness with a modern twist.

Jo Malone Wild Bluebell Jo Malone London

If you love ethereal, watery florals with a gentle sweetness.

Lancôme Idôle Lancôme

For a contemporary, clean floral with a similar optimistic and feminine feel.

Clean Reserve Rain Clean Reserve

If the aquatic, fresh aspect of Daisy Dream Forever truly captivates you.

More from Marc Jacobs

Marc Jacobs Daisy Marc Jacobs
Marc Jacobs Daisy Love Marc Jacobs
Marc Jacobs Perfect Marc Jacobs
Marc Jacobs Decadence Marc Jacobs

🧪 Layering Ideas

🏆 Final Verdict

My dear fragrance lovers, if you're searching for a scent that embodies gentle optimism, ethereal beauty, and the sweet promise of a perfect day, Marc Jacobs Daisy Dream Forever is your answer. It’s more than just a fragrance; it’s an invitation to dream, to float through your day wrapped in a cloud of delicate fruit and blooming florals. This EDP concentration takes the beloved, airy charm of the original Daisy Dream and imbues it with a lasting presence, ensuring that your beautiful aura lingers just as long as your dreams do.

Imagine yourself strolling through a sun-drenched meadow, the scent of wild berries and freshly bloomed wisteria carried on a soft breeze. That’s the experience Daisy Dream Forever offers. It’s comforting yet uplifting, innocent yet sophisticated in its subtlety. It’s a fragrance that doesn’t demand attention but rather effortlessly captivates, leaving a trail of quiet elegance and joyful memories. For those who yearn for a signature scent that feels like a second skin – soft, lovely, and utterly unforgettable – this is a must-have. Let Daisy Dream Forever be the beautiful soundtrack to your most cherished moments.

marc jacobsdaisy dream foreverfruity floraldesigner fragranceedpspring fragrancesummer fragrancefeminine perfumeethereal scentluxury perfume